You’re Doing

Season 1

You’re Doing

Growth

Wrong

For startup founders and marketers tired of learning about growth the hard way

Featured

[S1E6] Katie Deloso: “Don’t sell them, just listen to them”

[S1E6] Katie Deloso: “Don’t sell them, just listen to them”

[S1E5] Diane Wiredu, Lion Words: Not everyone gets to be the Liquid Death of B2B SaaS — and that’s OK.

[S1E5] Diane Wiredu, Lion Words: Not everyone gets to be the Liquid Death of B2B SaaS — and that’s OK.

[S1E4] Alan Albert: “We tend to think our first ideas are the best ones, and we run with them. But sometimes they're not the best ideas.”

[S1E4] Alan Albert: “We tend to think our first ideas are the best ones, and we run with them. But sometimes they're not the best ideas.”

[S1E3] Talking about (most common) early-stage startup mistakes with Lucy Heskins. Because nobody should have to *cry in marketing* alone

[S1E3] Talking about (most common) early-stage startup mistakes with Lucy Heskins. Because nobody should have to *cry in marketing* alone

[S1E2] Heather Lawver: branding is not what you think it is. Plus: how to create pitch decks that get you funding.

[S1E2] Heather Lawver: branding is not what you think it is. Plus: how to create pitch decks that get you funding.

[S1E1] Jocelyn Brady: Hustle culture is killing us

[S1E1] Jocelyn Brady: Hustle culture is killing us

Choose your own adventure by scrolling through published posts:

[S1E1] Jocelyn Brady: Hustle culture is killing us

Ekaterina Howard 2/14/24 Ekaterina Howard 2/14/24

[S1E1] Jocelyn Brady: Hustle culture is killing us

tl;dr:

It's not you, it's your brain. When facing uncertainty, brains want quick and easy tips, ideally with guaranteed success (and this is what social media delivers).
Overcoming those cognitive biases is hard. Especially when you're tired, rushed, or anxious.
Way out of the vicious cycle of shortcuts: curiosity and play. And rest.
What it looks like in real life - and the power of contagious creativity