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Conversion copy math: why you need these 3 elements for copy that actually converts
Copy math: why only best practices, or only research, or only getting feedback on your copy will only take you so far
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[S1E5] Diane Wiredu, Lion Words: Not everyone gets to be the Liquid Death of B2B SaaS — and that’s OK.
There can be no converting copy without messaging, and there’s no messaging without figuring out your positioning first. But how do they all work together – and how do storytelling and brand voice fit in?
You’re Doing
Growth
Wrong
For startup founders and marketers tired of learning about growth the hard way
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